The True Cost of Missed Calls for HVAC Contractors
Beyond the Lost Sale
When you miss a call, you don't just lose one job. You lose:
The Compound Effect
Miss 5 calls per week. That's 260 missed opportunities per year.
Even if only 30% would have converted to jobs at $400 average:
260 × 30% × $400 = $31,200 in lost revenue annually
And that's just the direct loss — not counting referrals and lifetime value.
When Missed Calls Hurt Most
Seasonal rush: First hot day of summer, your phone explodes. You're running job to job while leads pile up in voicemail. These are the highest-intent callers — their AC is broken and they need help NOW.
After hours: 60% of HVAC emergencies happen outside business hours. No heat in January? AC out in July? These customers will pay premium rates for immediate help.
The Fix
You don't need to hire a receptionist at $40k/year. AI can answer your overflow calls for less than $150/month — and it works 24/7.